Prediction Markets: Research and Limits

Fact: A story in Science Daily this week, “Election Forecasters Preparing For Historic Election,” relates the publication this month of the “assembled insights of prominent election forecasters in a special issue of the International Journal of Forecasting.” 

Analysis:  The journal articles are available here for download.  One of them, “Prediction Market Accuracy in the Long Run” (by Joyce E. Berg, Forrest D. Nelson, and Thomas A. Reitz from the University of Iowa’s Tippie College of Business), compares the presidential election forecasts produced from the granddaddy of them all, the Iowa Electronic Market (IEM), to “forecasts from an exhaustive body of opinion polls.”  Science Daily says they find that the IEM is “usually more accurate than the polls.”

If we extrapolate out, these election markets are special cases of prediction markets, and I’m always interested in those.

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Web Security and New Media in Politics

FACT: The Obama presidential campaign has been lauded for innovative uses of the Web and social media, particularly for fundraising and volunteer recruitment.  But as PC World has just reported, “Two months after their Web site was hacked, the organizers of Barack Obama’s presidential campaign are looking for a network security expert to help lock down their Web site…. Security experts said this is the first time they can remember seeing a Web security job advertised for a political campaign.”

ANALYSIS:  I wrote before about my experience in 1994-95 helping build one of the Internet’s first political campaign websites – I designed the content and wrote much of it, for Mayor Frank Jordan of San Francisco.  (The pages were literally built and posted by mayoral son Thomas Jordan, by the way, who was then a college student at UC-Berkeley; he went on to great things at Pixar.)   At the time, with such a simple site, we didn’t have to worry much about security – or so we thought, and luckily the worst scandal in those early years involved domain-squatting by certain rival campaigns.

As PC World points out, though, “Obama’s Web site, built by Facebook cofounder Chris Hughes, has been the model of Web 2.0 campaigning, using social-networking techniques to raise funds and build a broad base of active, Internet-savvy supporters. But security experts have long warned that powerful Web site features also open new avenues for attack.”

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Business Executives for National Security, and Dana Carvey?

Went to the big BENS gala last night (Business Executives for National Security) in downtown Washington, along with some Microsoft colleagues – the company was a sponsor – and several guests who fit right in with the rest of the crowd, military brass and IC muckety-mucks.  I first met BENS founder Stanley Weiss back in the late 1980s when he came to Silicon Valley to recruit support for the new group, “a nonpartisan business organization aiming to cut through ideological debates on national security issues.” 

The evening’s billed highlight was the awarding of the annual BENS Eisenhower Award to Sec. of Defense Robert Gates, who gave just a phenomenal speech (see Reuters and AP coverage today, and the full text here). I blogged a couple of days ago about his speech to the Heritage Foundation, which I read the text of, but seeing Gates deliver this speech really impressed me, to be honest. He comes across as sincerely dedicated to fixing some of the fundamental problems of DoD and the intelligence community (his career after all was at CIA and he is obviously a thoughtful critic of the DNI structure and “reforms”).  I sat there wondering whether Gates would be willing to continue at the Pentagon in the next Administration (odds are much higher of that with a McCain victory, obviously, and infinitesimal otherwise).

Brent Scowcroft introduced Gates with a warm and witty tribute, and it was nice to see him in person.  He told several jokes making fun of the Beltway culture, getting big laughs. Gates continued in kind at the beginning of his remarks, before he got serious – keep reading for one of Gates’s best jokes:

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Do Voters Love the Candidates… or their Fonts?

FACT:  John McCain, Hillary Clinton, and Barack Obama have chosen distinctively different typeface fonts for their campaign posters, bumper stickers, and TV-ad logos. 

font-gotham-obama.jpgObama uses sans serif Gotham.  McCain uses sans serif Optima. Only Clinton uses a serif, New Baskerville.  According to the Los Angeles Times yesterday, many typographers are following the usage choices closely, and now some political analysts are finding message in the medium; Obama’s choice is “the hot font of 2008,” Clinton’s font flourishes “conjure trustworthiness,” while McCain’s communicates an “old-fashioned yet quirky vibe.”

ANALYSIS:  Anyone who remembers their first experience with a personal computer’s word-processing program recalls that initial thrill when the realization hit: I can choose any font? I can choose any font!!!

Billions of funky emails, resumes, and yard-sale posters later, we’re all perhaps jaded by the profusion of font styles, and tend to have built up biases and defenses regarding certain looks.

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How Not to Predict Election Results

Fact: The final Reuters/Zogby poll in California, published the day before the Super Tuesday primary in that state, had Mitt Romney up by seven points on the Republican side, and Barack Obama ahead by 13 points in the Democratic primary. In fact John McCain won by eight points, and Hillary Clinton by 10 points.  According to an attempted explanation by John Zogby, “Some of you may have noticed our pre-election polling differed from the actual results.” 

Analysis: From my old political-involvement days, I have lots of friends who have been working on various presidential campaigns this year; several are still active – some on McCain’s staff, and one is with Hillary Clinton (having led her to an upset victory in California, and now her honcho in Texas).  Bipartisanship in practice!  But I can’t trust what they tell me, and each side tells me a lot about what’s purportedly “going to happen.”

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