Gartner Says, Sometimes Hype is Necessary

Fact: Gartner is taking the same approach they often critique with their normally-solid “Hype Cycle” reports – arguing that “a little cloud hype” is beneficial if it “captures the imaginations of a broader audience of decision makers.”

Analysis: With their annual “Hype Cycle” reports, Gartner usually does a solid job of tracking over-optimistic assessments of the “latest and greatest” in technology and calling out overly hyped “hot new tech” and providing realistic assessments of the projected future of trends in software, hardware, and business processes.

Sometimes, Gartner slips up, and falls prey to the error they ascribe to others.  That’s the only interpretation I can make on a curious blog posting on an official Gartner blog designed to promote their new book “Mastering the Hype Cycle: Choosing the Right Innovation at the Right Time.”  Mark Raskino, the book’s co-author with longtime analyst Jackie Fenn, argues that “We have to simplify the business proposition behind this ‘big shift’,  explain it well and socialize it deeply to convince non-tech business leaders to buy-in.” 

Mr. Raskino makes clear that he wants to babytalk these business-side executives into believing “a little cloud hype” because, in his words, IT leaders and CIOs “need help explaining the fundamental change.”

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Lucky 7, as in Windows 7

When there’s neat stuff nearing release, it’s both professionally fulfilling but also no fun being a Microsoft employee, because you’re (rightly) constrained from blogging about some of the cool technology being cooked up in MSR or in advanced development labs among the product groups.

It means that I wind up passing along links to open stories in the media written by outsiders who wind up getting an early story (mostly) right, through good solid reporting and insightful addition skills, i.e. 2+2=4.

I faced that several months ago when Live Mesh was in the batter’s circle, before its public announcement; I wrote what I could because I was so impressed with the technology and approach, as were the reviews after its unveiling.  Before, I wrote this post among others; and after the announcement I wrote this one

Same scenario now, with “Windows 7.”  You don’t have long to wait (October 27) for the public announcement, but if you’re curious about some of the technical approaches, there are several generally reliable bloggers already writing about “technical details” of the multi-touch, parallel-processing, and cloud-services S+S integration points in the new release. A couple of good quick examples are Mary Jo Foley, “Windows 7 to Get Parallel Processing Tweaks” (she’s not as snarky as usual) and TechRadar’s “Seven Things You Need to Know about Windows 7“).

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Amazon and Microsoft Intersect in the Cloud

So today Werner Vogels, the much admired CTO of Amazon, has a post over at “All Things Distributed” which directly exemplifies his blog’s subtitle (“building scalable and robust distributed systems“).  The post is “Expanding the Cloud” and describes today’s announcement that Microsoft Windows Server is available on Amazon EC2. As he sums it up, “We can now run the majority of popular software systems in the cloud.”

This means two things.  First, we were able to con cajole convince Amazon essentially to host a beta test for something big, which will indubitably become much, much bigger.

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Crisis? Pshaw. Be Bold with Research Investments

Bottom line: The smart companies will weather this fiscal crisis by “steering into the skid,” and actually increasing their investment in the future.

One of my last pieces of advice to DIA’s director before leaving last year was to increase the amount of money annually invested in IT research and innovation. DIA’s technology budget was typically too bloated on the side of operations and maintenance for current systems, and not investing enough in the future, though during my time there we had made significant progress in redressing that, increasing the resources (people and money) put against “what comes next.”

In government-agencies particularly (and many torpid commercial enterprises also), budgeteers make the mistake of throwing money at legacy systems instead of being bold and prioritizing research for the next generation of systems. (Last year I wrote about these issues in “Moving Money to the Left.”)

Now, no one has asked me about my views on the fiscal “bailout package,” which makes sense, particularly when there are people who make far more sense than me expressing their well-founded opinions in ways I thoroughly agree with – such as, say, Harvard economist Jeffrey Miron in his excellent op-ed piece for CNN last night (“Bankruptcy not Bailout is the Answer“).

But a number of people have asked me what the impact on Microsoft might be from the current “crisis” and market volatility.  I have to say that I’m pretty optimistic, precisely because Microsoft is investing in the future, in ways that are designed to carry us through short-term downtimes and on to exciting new platforms.  The company’s cash-rich, which helps. 

 Most importantly, our CEO Steve Ballmer firmly pointed to our increasing bet on our new approaches to the future.  Speaking in Silicon Valley, he said proudly that not only will Microsoft continue to buy about 20 innovative companies a year, but we will also keep spending $9 billion a year, or 14 percent of revenues, on internal research and development. (See the Venture Beat story here.) 

 

Microsoft “will use the slump as a chance to invest more in our future than the other guys we’re competing with” – Steve Ballmer, quoted in Bloomberg.com  

 

There are going to be winners and losers coming out of this slump, as there have been in each of the tech slumps I’ve seen in my short (!) life over the past three decades I’ve been involved.  The winners are inevitably those with a vision for the long term and the determination to plan beyond the horizon. 

Microsoft won’t be the only winner (see “Microsoft, Xerox Invest in Innovation” for a description of the Xerox CTO’s similar thoughts), but I’m convinced we will be in the front rank.

 

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Follow NASA Innovation on Twitter

Yesterday my group hosted a meeting at Microsoft Reston with the ILO Institute on “Innovation in Large Organizations.”  The ILO Institute always brings together great clients (FedEx, Time Warner, SAIC, IBM, US Postal Service) and yesterday was no exception, with an eclectic group from NIH, DoJ, NASA, RTI, GTSI and others. The discussion about that seeming oxymoron – innovation in large organizations – was fascinating, with lively threads about distinctions between Microsoft and Apple for example, and whether the latter is actually a technology company or a fashion company.  [My opinion: its success comes from its fashion/marketing leadership, not technical advances.]

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Laughing with the Geeks

The funny geeks who read StackOverflow have been posting their “favorite programmer cartoons” for the past 2 days, quite amusing.  I remember several of these being anonymously passed around to make a point or two against Dilbert-style “management” when I was at DIA 🙂

There’s more where this came from:

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San Francisco’s Wild and Wacky World of Technology

Fact: San Francisco’s municipal IT continues to self-destruct, according to new reports this weekend.  According to an IDG story (San Francisco hunts for mystery device on city network), “With costs related to a rogue network administrator’s hijacking of the city’s network now estimated at $1 million, city officials say they are searching for a mysterious networking device hidden somewhere on the network. The device, referred to as a terminal server in court documents, appears to be a router that was installed to provide remote access to the city’s Fiber WAN network, which connects municipal computer and telecommunication systems throughout the city. City officials haven’t been able to log in to the device, however, because they do not have the username and password. In fact, the city’s Department of Telecommunications and Information Services (DTIS) isn’t even certain where the device is located, court filings state.”

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When Intelligence Officers Get Social…

Today (and on-and-off this week) I’m attending the Intelligence Community’s “Enterprise 2.0: WIRE and ICES Conference,” up at the Kossiakoff Center at JHU/APL in Maryland, with its focus this year on social software and social networking – not the same thing, of course.

Acronym explanation, with some new ones tossed in:

  • WIRE = CIA’s World Intelligence Review, a very nifty Web 2.0-style classified news site now available on JWICS and SIPRNET.
  • ICES = Intelligence Community’s Enterprise Services group. 
  • And of course, JHU/APL = Johns Hopkins University’s Applied Physics Lab.

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Hiding new technology in plain sight

If I’m giving a private demo of an advanced technology or piece of software that Microsoft is cooking up, I often encounter the response, “Yeah, but we’ll probably never see this released, will we?”

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Institute for Advanced Technology in Governments

Channel 10 podcast

Channel 10 podcast

I’m a big fan of the cool site Channel 10 and its podcasts and blogs (“a place for enthusiasts with a passion for technology. Through a world-wide network of contributors, Channel 10 covers the latest news in music, mobility, photography, videography, gaming, and new PC hardware and software”).

So I was chuffed when the ubiquitous Jon Udell interviewed me a week ago for Channel 10 (“Lewis Shepherd discusses the Institute for Advanced Technology in Governments“).

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